The Masthead uses a bold font, and also uses contrasting colors to grab attention. The font is distorted, which gives across the idea of it being 'un - natural'. The distortion used is a cracked effect which gives the impression of breaking rules.
Colors used are blacks, whites, reds and yellows (for the main color scheme) This works well, and gives the idea of danger (police warning tape), working together with the 'cracked' font.
The image is a large medium shot of the band 'Avenged sevenfold'. They have used a large picture which takes up 80%of the page to grab attention, as people are naturally attracted to images over text.
The magazine name "Kerrang!" was originally intended to be onomatopoeic for the sound made when playing a power chord on the electric guitar. This also reflects the genre of this magazine, as power chords are (usually) used in the Metal and Rock genres.
The band name "Avenged sevenfold" is written in a large white font, backed onto the picture of the band, who are wearing dark clothes, and so this makes the band name stand out by the use of contrasting colors.
The price of the Kerrang! magazine is £2.20, Mojo is £4.50 and Q costs £3.80. Kerrang! has lowered its price over the years, to compete with other music magazines. However, this is not a problem for what they lose on the cover price, to what they gain in volume of circulation. Kerrang! is the largest selling rock/metal music magazine in the world.
The band name "Avenged sevenfold" is written in a large white font, backed onto the picture of the band, who are wearing dark clothes, and so this makes the band name stand out by the use of contrasting colors.
The price of the Kerrang! magazine is £2.20, Mojo is £4.50 and Q costs £3.80. Kerrang! has lowered its price over the years, to compete with other music magazines. However, this is not a problem for what they lose on the cover price, to what they gain in volume of circulation. Kerrang! is the largest selling rock/metal music magazine in the world.
The two yellow banners, one at the top of the magazine, and one on the bottom, are used for "latest news" and information that you will find within the magazine. The shade of yellow used is that of police tape - used at crimescenes. In the centre there is a brighter shade of yellow "The world's most dangerous band". This alone shows that the magazine is rock/metal based, as this band is featured in the magazine.
Down the right hand side of the magazine, there are the names of 3 other bands, to be featured within the magazine. Red Hot Chili Peppers, Lost Prophets and Headbangers. The color of the font is a dark red, which on a black backround, doesnt really make it stand out. This ensures that these bandnames to not take over an importance from the featured band but still lets the reader know that they will have their slots in the magazine.
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